A knowledge box for Samsonite-dealers
To bring specialist dealers in
Germany closer to its brand, product range and characteristics
relevant for sales, the internationally active luggage
producer Samsonite asked husare to develop ideas for combined trainings
and sales materials that firmly establish standards for
the sale of different Samsonite
products across the whole of Germany. Drawing on its competence in the spearhead of sales
communication, husare developed a knowledge box
that thrills both dealers and consumers.
Equipped with the claim “Knowledge that brings success”, the box contains all required information to the brand Samsonite and its products, materials as well as service and quality. Using this practical and handy support mechanism the specialist dealers are not only educated about the products, but can also hold successful sales talks with security and competence and can use arguments aimed at the specific target group for sales pitches.
Equipped with the claim “Knowledge that brings success”, the box contains all required information to the brand Samsonite and its products, materials as well as service and quality. Using this practical and handy support mechanism the specialist dealers are not only educated about the products, but can also hold successful sales talks with security and competence and can use arguments aimed at the specific target group for sales pitches.
