A knowledge box for Samsonite-dealers

A knowledge box for Samsonite-dealers

To bring specialist dealers in Germany closer to its brand, product range and characteristics relevant for sales, the internationally active luggage producer Samsonite asked husare to develop ideas for combined trainings and sales materials that firmly establish standards for the sale of different Samsonite products across the whole of Germany. Drawing on its competence in the spearhead of sales communication, husare developed a knowledge box that thrills both dealers and consumers.

Equipped with the claim “Knowledge that brings success”, the box contains all required information to the brand Samsonite and its products, materials as well as service and quality. Using this practical and handy support mechanism the specialist dealers are not only educated about the products, but can also hold successful sales talks with security and competence and can use arguments aimed at the specific target group for sales pitches.

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